Customer Reviews on Your Business Facebook Page

by Doren Aldana More and more businesses are turning to Facebook to set up business pages. Do you have one? Let’s focus on how and why you should get customer reviews from your business Facebook page. When you use your business page on Facebook, you are constantly in touch with your customers and prospects. The average person … Continued

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How Positive Reviews Lead to Increased Revenue

By Doren Aldana We know that negative reviews can endanger your reputation, but what can positive reviews do? Did you know that positive reviews are directly linked to increased revenue? Michael Luca, a Harvard Business School student, discovered that consumer reviews have a positive effect on revenues in the restaurant industry. In his research, “Reviews, Reputation, … Continued

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Testimonial Engine Review: How an Unusual Business is Getting More 5-Star Rave Reviews…

By Doren Aldana Are your client reviews helping you get more leads and new clients? Learn how Matt Johnson uses Testimonial Engine in his business to get client reviews, feedback and testimonials to use in his sales videos, on his website and across all of his marketing materials… How to Use Testimonial Engine Matt is a … Continued

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How Reviews Affect Purchasing Decisions and SEO

By Doren Aldana Did you know that roughly 90% of consumers read reviews before visiting a business or making purchasing decisions? Are consumer and customer reviews part of your marketing plan? If you haven’t started gathering reviews we want to help you! Here’s how reviews affect purchasing decisions and what it means for your SEO… … Continued

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How to Make the Most of Customer Reviews

By Doren Aldana Whether you are getting testimonials automatically through our software, or through another outlet, there are several things to keep in mind when you receive customer reviews. Here are 4 simple things to do to make the most of your customer reviews: 1. Encourage reviews. First of all, you should always encourage reviews. … Continued

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How to Respond to Customer Reviews

By Doren Aldana Reviews from your customers provide helpful feedback on your business, customer service and products and allow you to build trust with your clients. When you respond to customer reviews, you can engage in open conversation with the people that matter most to you – those that are purchasing your product or services. … Continued

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Local Marketing: How The “Invisible Prospect” Will Make You or Break You!

Local Marketing

By Doren Aldana NEWSFLASH: People are searching online for your products and services every single day. The question is, how much of that business are you capturing as a result of your local marketing efforts? Here’s the rub: unless they contact you directly, you’ll never know exactly how many prospects are passing you by. That’s … Continued

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