How to Manage Your Online Reputation

by Doren Aldana We talk a lot about getting, responding to and managing customer reviews and how they can directly affect your online reputation. But what else does your online reputation consist of? How do you manage it? And are you managing it now?  Here are 3 steps you should take to manage your online … Continued

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Understanding How Rating and Review Sites Work

by Doren Aldana We know that rating and reviews coincide with SEO. Have you ever wondered how different review sites use different filtering rules and algorithms to rank your business listing? Here’s an example of how 3 review sites do just that… Yelp uses an algorithm to recommend reviews it thinks will be most helpful. … Continued

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4 Ways to Get Powerful Customer Reviews

by Doren Aldana Ok, today we are going to talk about 4 ways to get more powerful customer reviews… So here’s the big idea… stop trying to sell yourself and start getting your customer testimonials to do that for you. Rave reviews showcase your AWESOMENESS for you. Here are 4 tips to get more powerful … Continued

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How to get 5-Star Customer Reviews

by Doren Aldana Your customers have significant persuasion power. Did you know that 88% of customers trust online reviews as much as a personal recommendation? If you’re committed to improving online reviews, with or without our software to help you, here is a 5-star customer review blueprint… 1. Claim Your Business on Multiple Review Sites … Continued

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3 Easy Steps to Get Rave Reviews

by Doren Aldana How important are online reviews? VERY! 88% of consumers trust online reviews just as much as a personal recommendation. (BrightLocal). If you haven’t started gathering reviews, start today! We are going to talk about 3 easy steps you can take. Here’s 3 easy steps you can take TODAY to start getting reviews: … Continued

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Responding to Customer Reviews Like a Pro

Let’s face it: No matter how hard you try, if you do enough transactions, not every customer is going to have a positive experience at your business. And do you know where their true feelings come out? In their reviews. So let’s talk about responding to customer reviews. Here are 3 tips for responding to … Continued

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Being Proactive with Google Reviews

by Doren Aldana Today we are going to talk about the importance of being proactive with reviews… You are feeling confident. You’ve had several positive reviews from consumers on Yelp, Angie’s List, Google, or other sites. So everything is fine, right? You might think so, until that one negative review comes in on your Google My Business account and … Continued

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The Who, What, When and Why Behind Customer Reviews

by Doren Aldana Today we want to focus on the who, what, when and why behind customer reviews. Who should monitor your reviews, what action they should take, when they should take action, and why.  So, WHO should be monitoring your reviews?   Every customer-facing staff member must know about the ratings and be familiar with the reviews that your … Continued

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Customer Reviews on Your Business Facebook Page

by Doren Aldana More and more businesses are turning to Facebook to set up business pages. Do you have one? Let’s focus on how and why you should get customer reviews from your business Facebook page. When you use your business page on Facebook, you are constantly in touch with your customers and prospects. The average person … Continued

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How Positive Reviews Lead to Increased Revenue

By Doren Aldana We know that negative reviews can endanger your reputation, but what can positive reviews do? Did you know that positive reviews are directly linked to increased revenue? Michael Luca, a Harvard Business School student, discovered that consumer reviews have a positive effect on revenues in the restaurant industry. In his research, “Reviews, Reputation, … Continued

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