by Doren Aldana How important are online reviews? VERY! 88% of consumers trust online reviews just as much as a personal recommendation. (BrightLocal). If you haven’t started gathering reviews, start today! We are going to talk about 3 easy steps you can take. Here’s 3 easy steps you can take TODAY to start getting reviews: … Continued
by Doren Aldana Today we are going to talk about the importance of being proactive with reviews… You are feeling confident. You’ve had several positive reviews from consumers on Yelp, Angie’s List, Google, or other sites. So everything is fine, right? You might think so, until that one negative review comes in on your Google My Business account and … Continued
By Doren Aldana We know that negative reviews can endanger your reputation, but what can positive reviews do? Did you know that positive reviews are directly linked to increased revenue? Michael Luca, a Harvard Business School student, discovered that consumer reviews have a positive effect on revenues in the restaurant industry. In his research, “Reviews, Reputation, … Continued
By Doren Aldana Are your client reviews helping you get more leads and new clients? Learn how Matt Johnson uses Testimonial Engine in his business to get client reviews, feedback and testimonials to use in his sales videos, on his website and across all of his marketing materials… How to Use Testimonial Engine Matt is a … Continued
By Doren Aldana Did you know that roughly 90% of consumers read reviews before visiting a business or making purchasing decisions? Are consumer and customer reviews part of your marketing plan? If you haven’t started gathering reviews we want to help you! Here’s how reviews affect purchasing decisions and what it means for your SEO… … Continued
By Doren Aldana We know that local searches and customer reviews online influence up to 10% of your ranking and are crucial to helping local SEO. Here are six other ways reviews can help local SEO: 1. They create fresh user-generated content Generating content on your website is not enough. Yes, you might be posting … Continued
By Doren Aldana Imagine having a system that not only allowed you to collect 5-star client reviews on autopilot, but also automatically publish reviews on your website and social media channels. Wouldn’t that be awesome? Here’s a live demo showing how I did exactly that in less than 2 minutes… Google
By Doren Aldana Most business owners have the wrong review marketing strategy and don’t even know it. They assume that getting customer reviews is as simple as sending an email with a link to their review site (i.e. Facebook, Google+, Yelp, Zillow, etc.). While that may work to an extent, using this approach can cost … Continued